There are billions of website developers out there, but...

...not everyone has the business acumen, to understand your business.

Our business-first approach drives web design & development which enables us to build effective dynamic content.

Breakthrough Builders Image

PROJECT BRIEF

Complete website redesign & development with text & images provided by the client. 

Industry: Construction / Location: California, USA

Bay Area Packaged Homes Image

PROJECT BRIEF

Complete website redesign & development with text & images provided by the client. 

Industry: Construction / Location: California, USA

Nazar Haidri Website Image

PROJECT BRIEF

Complete & development from conceptualization to execution. 

Industry: Art / Location: UAE

PROJECT BRIEF

Complete design & development from conceptualization to execution. 

Industry: HR Tech / Location: UAE

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Types of Websites

A business website is any website that’s devoted to representing a specific business. It should be branded like the business (the same logo and positioning) and communicate the types of products and/or services the business offers.

By now, every business out there should have a website. It’s a widespread expectation. Every potential customer you encounter will just assume that if they Google your business looking for more information, they’ll find a website. And if they don’t, it makes the business look less professional or legitimate.

An eCommerce website is a website people can directly buy products from. You’ve probably used a number of eCommerce websites before, most big brands and plenty of smaller ones have one. Any website that includes a shopping cart and a way for you to provide credit card information to make a purchase falls into this category.

Media websites collect news stories or other reporting. There’s some overlap here with entertainment websites, but media websites are more likely to include reported pieces in addition to or instead of content meant purely for entertainment. This category includes sites like the Washington Post website, Slate, and Inc.

Portfolio websites are sites devoted to showing examples of past work. Service providers who want to show potential clients the quality of the work they provide can use a portfolio website to collect some of the best samples of past work they’ve done. This type of website is simpler to build than a business website and more focused on a particular task: collecting work samples.

 

Infopreneur websites overlap a bit with business and eCommerce websites, but they represent a unique type of online business. Infopreneurs create and sell information products. That could be in the form of courses, tutorials, videos or ebooks.

Whatever form it takes, infopreneurs need their website to do the hard work of building up a knowledge brand – convincing visitors that they know enough to make their educational products worth buying – and the work of selling those products.

To sell information products securely, they’ll need some of the same tools of an eCommerce website, including an SSL certificate and a merchant account. Those with a lot of knowledge products should also invest in eCommerce software to make it easier for visitors to select and purchase the ones they’re interested in.

Infopreneurs normally create a mix of valuable free content and premium content they charge for. The infopreneur’s website serves as the central location for both things – the free content which serves as a marketing tool to get people onto the site, and the paid products that account for their profits. Building a good website is therefore crucial for this type of business model.

The websites of educational institutions and those offering online courses fall into the category of educational websites. These websites have the primary goal of either providing educational materials to visitors, or providing information on an educational institution to them.

Some educational websites will have advertisements like entertainment and media websites do. Some offer subscription models or educational products for purchase. And some serve as the online presence for an existing institution.

OrangeHippo is a tiny web design and multimedia studio with huge ambitions. We want to help you tell your story the way you want to. We have been there, when starting our new business and trying to find the 'right' partner who understands the business plan. Therefore, our mission is to support the 'new' entrepreneurs build their online digital presence across all social media channels. So don't be shy and drop us a note.

All websites are mobile optimised.

Websites from $1500 | Videos from $800